Everyone who walked by the MAC Pro Store in Antwerp on September 11 knew something was going on. If you glanced inside the most popular make-up heaven in the neighbourhood you saw many things. Glasses of cava, silver plates filled with delicious and colorful donuts, photographing ladies and, the thing most people probably spotted first, was the amazingly well done real-life Marge Simpson. Outside the store it may have been gloomy but on the inside it was time to party!
As if we need any reason to party, the MAC store in Antwerp definitely had a great one. Celebrating the launch of their Marge Simpson make-up line and the incredible change of interior, they gave it all they got. From 16h to 20h, you could enjoy a drink and a bite to eat while getting a make-over from one of the lovely employees.
My favorite thing about the new store? I just adore how much brighter it is. The lighting definitely improved and it really does do the store more justice. Especially now when it’s getting more rainy outside, it’s nice to step into a store that makes you forget the dark weather. Don’t get me wrong though, I also liked the MAC store before, I just think it’s an amazing change and a sign that they like to keep improving. I like brands that aren’t afraid to renew!
My thoughts on their newest collection are, unfortunately, not as praising. I don’t think you’ve missed anything if you don’t go and check it out. For me, there were no real eye-catchers. I kind of liked the Red Blazer lipglass and that’s about it. I think MAC could’ve done so much more with the Marge Simpson concept! Ah well, too bad.
To end on a positive note – I really enjoyed the night! Thank you MAC Antwerp for everything.